Companion banners are images that can be used to accompany in stream or gateway ads. Once the companion banner has been created it needs to be tied to an in-stream or gateway ad before it is displayed. To access this page, click on the Ad Management tab, then the Campaigns sub-tab, and then select Active Campaigns.
Note: Companion banners must have a resolution of 300 x 250 pixels if you are using the WO Streaming Web Player, or 300 x 50 for mobile devices.
To create a companion banner ad:
- On the Active Campaigns screen, select the campaign for which you want to create an ad.
- Hover your mouse over + Add A New Ad in the upper right of the screen. A menu of ad types appears.
- Click + New Companion Banner.
- In General Info, enter the Banner Name and Banner Description.
- In Business Info, enter the CPM and CPC.
- In Display Info, select Dimensions and Banner Type.
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In Image File, click Select File, and then select the image you want from your folders.
Note: The Image URL field automatically fills in once a file is selected.
- In Click Thru URL, enter the URL you want the banner to lead to when clicked.
- Optional: In Tracking URL, enter a URL for a 3rd party tracking service.
- Click Create. A confirmation message appears.
For more information, see: