The Properties tab is designed to be low maintenance. You do not have to monitor properties after the initial setup. To edit the properties, click the Edit Properties button.
General Info
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Field |
Definition |
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Campaign Name |
Name of the campaign. |
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Product ID |
Numeric number that represents the product. |
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Order Entry Email |
The email address of the initial creator of the campaign. |
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Monitoring |
Enable monitoring of performance and inclusion in Behind Schedule alerts and widgets. This is available for paid ads only (P1-P3). |
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Gateway Traffic Type |
Impressions or Share of Voice. Selecting Share of Voice causes gateway ads in this campaign to use a share of voice percentage for ad fulfillment instead of impressions. |
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In-Stream Traffic Type |
Plays, Impressions, or Share of Voice. Selecting Share of Voice will restrict all in-stream ads in this campaign to use a percentage of impressions for ad fulfillment instead of impressions/plays. Note: If this campaign is intended to target podcasts, do not select Plays or Share of Voice. Podcast ads must use impressions. |
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Revenue Model |
Campaigns can either be Flat Rate, meaning there is a fixed revenue amount over the life of the campaign, or Performance, meaning it is a CPM/CPP based revenue model. Note: If you are unsure which type to use, we suggest you select Performance. |
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Campaign Playout Type |
Playout type can be set to either Standard (default) or Unmanaged Fill. The Unmanaged Fill playout type is used for fill campaigns (e.g., promos, PSAs) that are “evergreen” in nature and do not need to meet impression or play goals. Unmanaged Fill campaigns can only have priorities 4, 5, or 6, and no campaign end date is required. For all other campaigns use the Standard setting. |
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Campaign Status |
Active or Passive. |
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Creation Date |
The date the campaign was first created. |
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Product Name |
The name of the product or subject the campaign is about. |
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Use the following rules. If there is contention for inventory, ads are optimized to meet required impression targets using this priority order: •Ad–High Priority: Ads sold by the station/ group with a high priority. •Ad–Normal Priority: Ads sold by the station/ group with normal priority. Most ads should use this priority. •Ad-Low Priority: Ads sold by the station/ group with low priority. Sold ads with revenue. •Fill-High Priority: Non-revenue content (promo’s, PSAs, digital-only content) with a high priority. •Fill-Normal Priority: Non-revenue content with a normal priority. •Fill-Low Priority: Non-revenue content with a low priority. |
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No-Repeat Override |
This value indicates how much time (in minutes) must pass between plays of ads in this campaign. This value overrides the account-level settings in Preferences/Settings. Leave blank to use the account- level setting. |
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Contract ID |
An internally generated, unique number for the campaign. |
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Sales Rep |
The name of the sales rep. |
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Sales Office |
The name of the sales office. |
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Sales Source |
The sales source. For example, local or national. |
Campaign Run Dates
|
Field |
Description |
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Start |
Campaign Start date and time |
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End |
Campaign end date and time. |
Playout Restrictions
|
Field |
Description |
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The campaign's DAAST ad category. |
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Compete Code |
Ad industry code to categorize the ad. The Compete Code field is a legacy field in AmperWave Streaming. We advise using the DAAST Ad Category field instead. |
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Frequency Capping |
Limit how frequently an ad from the campaign can be served to a unique user. |
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No-Repeat Override |
This campaign-specific no-repeat timer sets how long (in minutes) the system must wait between plays of ads from the campaign. Leave blank to use the default from Ad Management > Preferences > Settings > Ad Playout. |
Approval Info
|
Field |
Description |
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Approval State |
Either In-Progress, Pending Approval, Approved, or Disapproved. |
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Date |
The date that the campaign was approved. |
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By |
The administrator who approved the campaign. |
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Comments |
Comments entered by the administrator who approved or disapproved the campaign. |
Notes
To add a new note, click Add Note in the right column of buttons.
|
Column |
Description |
|
Time |
The time and date the note was saved. |
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Note |
The text of the note. |
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Creator |
The user who created the note. |
For further information, see: