To access the Inventory Forecast Report, Click the Ad Management tab, then the Reports sub-tab on the AmperWave Streaming console. Then select Inv. Forecasts
Important information: About Inventory Forecasts
If you opt-in your Inventory Forecasts Report page can also provide Campaign Projection. For more information on Campaign Projection see: Campaign Projection
To run an Inventory Forecast report:
- In Date Range, select a range of dates for the report.
- In Forecast Type, choose In-Stream, Gateway, or Podcast.
- Impressions are the only Inventory Type available for Inventory Forecasting
There are several parameters to choose from to customize your report.
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- In DayParts, select the dates and times you would like the forecast to cover.
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In Stations, click on a station to move it to the Selected Sections column. By default all stations are selected.
- You can bulk select stations using the Market, Language, Format and Band filters. Clicking the double arrow buttons moves your selected stations to and from the Available Stations and Selected Stations lists.
- In Geo Targeting, click Enabled to use this feature. Once enabled you can select multiple types of geo targets to run a forecast for and can also exclude specific geo areas if you wish. Guide to Geo Targeting
- In Source Targeting, click Enabled to use this feature. You can then enter the sources you would like to forecast against. Sources are appended to the end of stream links and used to track analytics and enable blackouts.
- In Device Targeting, click Enabled to use this feature. You can select from several device types using Operating system, Brower, Device Category and Device Manufacturer.
- In Advanced Targeting, click enabled to use this feature. You can choose to forecast against specific Audience segments here. If this parameter is not enabled you can contact AmperWave Streaming support and request access to the feature.
- You can choose to target against a preset Audience Template or create your own using the audience selection options.
- To choose a preset Audience Template click on "+ Audience Template" and select from the templates that have been created in the account.
- To create your own audience to target see Guide to Advanced Targeting
Once all your selections are made click Generate Report. You can also export the report by clicking Export to Excel. Inventory Forecasts are also available in your Reports > History tab.
Your report results will appear below in graphical format. You can sort the results using the Breakdown drop-down box into several categories including Priority, Station, Genre, IAB category, DMA and State as well as a whole overview.
Inventory Forecast Creation
Forecasting Results
For more information, see: